NetComm, Intertek Italy and Chinova host sold out China eCommerce Workshop seminar, Milano 17 May

Summary of the pre-event workshop – Successfully selling in the most promising and booming country in the world - China!

eCommerce in Italy is booming. With only one invitation, NetComm, the Italian eCommerce trade association and organizer, filled the special China pre-event workshop the evening before the main event on the 18 of May. In spite the fact that there was only one representative per Merchant the venue was full to the last chair.


At the 6th annual Italian eCommerce trade show on the 18 May in Milano, Mr. Julio Finzi, General Secretary of NetComm, moderates a panel discussion. The event has been growing each year and now had 2.400 visitors and four concurrent seminar tracks in addition to the exhibition.

The seminar was geared towards Italian eMerchants interested in increasing sales to Chinese consumers. It was a well-received seminar with very experienced and professional participants from the companies Alberto Guardiani, Arredatutto, Ausilium, Barilla Fratelli, Boscolo Hotels, Castaldi Illuminazione, Contactlab, Diego Dalla Palma, Fashion Air, Forzieri, Gemmyxit, Interactive Advertising Bureau, Intarget, KIKO cosmetics, Marcolin , Miniconf , Moda e Tecnologia, Moleskine, Oikyweb, Palazzo Grassi, Pedrera spa, Postemobile, Prada, Prenatal, Spazio Sei Fashion Group, Technogym, Vertime, Wireitalia, Zenmarket and some more. Several of the participants concluded that with the new eMall of China Unionpay, there is finally a promising alternative to the current C2C dominated market in China. New cost effective services to drive traffic in China and cross-border online payments, drastically increase prospects to increase sales to the booming online consumer market in China.

See the Italian CNBC TV news from the event http://www.youtube.com/watch?v=XP2sljqYTdI
Chinese users please see:http://www.56.com/u93/v_NjA5NTczMzA.html

Read the latest Internet report on China eCcommerce market from CNNIC 26th Survey Report http://www.cnnic.cn/en/index/0O/02/index.htm

Read more about NetComm: http://www.netcomm.it

Read more about Intertek: www.intertek.com

Read more about Chinova: www.chinova.com